Needless to say we’re all grown-up professionals here at BB, but every so often we find ourselves working on a project that brings out our inner-schoolchild.
That was very definitely the case when we met up with the League Managers Association a little while ago. (That’s ‘League’ as in ‘Football League’, in case you’re not familiar with them – the LMA is the official body representing all past and present league managers, from Sir Alex Ferguson to Jose Mourinho.)
Keeping a dispassionate business head on our shoulders wasn’t totally straightforward at our first meeting down at the stunning new FA headquarters at St George’s Park in Staffordshire, where the LMA are based. Boasting everything from state of the art fitness and spa facilities to an indoor grass pitch of the same dimensions as the one at Wembley and even an on-site Hilton hotel, St George’s Park is also covered with footballing memorabilia. Your eyes can’t help but wander the walls. That said, we had something very interesting to discuss.
The LMA are a proactive organisation who are keen to explore possible partnerships with corporate firms, and they offer unique, money-can’t-buy experiences in return. Would you like Harry Redknapp to oversee a 5-a-side tournament at FA HQ for firms you invite, hosting a private dinner and presenting the prizes at the end of the day? Or Arsene Wenger to explain statistical modelling to some of your top executives? That’s the kind of thing that can be arranged.
The LMA enjoy working with firms to craft something unforgettable. We’ve agreed that we’ll work with them to bring them together with prospective partners for major sponsorship arrangements, as well as selling tickets for a range of unique LMA events (Wembley boxes, annual dinners etc) with access to the managers themselves. We think as far as partnerships go, this is in another league entirely. Why not give us a call to find out more?